Telecommunications

October 2013

Nokia Siemens Networks: Branding a Global Merger from the Inside Out

By Simona Botti, Nader Tavassoli, Gudrun Herrmann

A handful of global players dominated the telecommunications infrastructure industry in 2007. The benefits to scale were significant: substantial funding requirements were necessary to sustain continuous innovation and development of networks, products and services; key customers themselves were glo...

September 2011

The Rise and Fall of Nokia

By Julian Birkinshaw, Lisa Duke

The case describes Nokia’s spectacular rise and fall, shedding light on the combination of external factors and internal decisions that resulted in the company’s handset business being sold to Microsoft in 2010.During the successful period of growth (roughly 1990 through to 2006), Nokia’s focu...

May 2009

Terry Rhodes (B)

By Aleya Karim, John Mullins, Tiffany Putimahtama

This is part of a case series. 'Everyone says entrepreneurship is about risk-taking. But it’s not: it’s about minimising risks and taking careful risks.' Terry Rhodes' own words resonated with him as he reflected on the most critical decision of his career at Celtel International. Since its ince...

June 2011

Terry Rhodes (A)

By Aleya Karim, John Mullins, Tiffany Putimahtama

This is part of a case series. 'Everyone says entrepreneurship is about risk-taking. But it’s not: it’s about minimising risks and taking careful risks.' Terry Rhodes' own words resonated with him as he reflected on the most critical decision of his career at Celtel International. Since its ince...