E-commerce

September 2022

Feedr (B)

By Gary Dushnitsky, Kathryn Larin

The case describes the journey of Riya Grover and Lyz Swanton (MBAs from HBS and LBS respectively) who launched, scaled and sold London-based startup Feedr during the second half of 2010. Feedr introduced a sustainable solution offering nutritionally healthy food by leveraging technology to drive pe...

September 2022

Feedr (A)

By Gary Dushnitsky, Kathryn Larin

The case describes the journey of Riya Grover and Lyz Swanton as they launched, scaled and sold London-based startup Feedr during the second half of 2010. Feedr provided nutritionally healthy food to the workplace by leveraging technology to drive personalisation in choice and scale. Case A follo...

February 2019

Jack Ma at Alibaba: Building a Learning Organisation

By Herminia Ibarra, Jessica Spungin

In September 2018 Alibabaā€™s co-founder and executive chairman, Jack Ma, announced his plans to step down from the $420 billion Chinese internet company to pursue philanthropy in education. The case describes the evolution of Alibabaā€™s corporate strategy from Chinese e-commerce pioneer to a compl...