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Business model disruption
February 2015
NayaMed (B)
By Costas Markides, Lisa Duke, Daniel Oyon
This is part of a case series. As the Alps disappeared into the darkness through NayaMed’s window, the General Manager Aarnav Sendutta considered how to grow his fledgling unit. It was February 2014, and NayaMed,…
February 2015
NayaMed (A)
By Costas Markides, Lisa Duke, Daniel Oyon
This is part of a case series. As the Alps disappeared into the darkness through NayaMed’s window, the General Manager Aarnav Sendutta considered how to grow his fledgling unit. It was February 2014, and NayaMed,…