Media and telecommunications
April 2024
Ros Atkins and the 50:50 Project at the BBC (C)
By Siri Chilazi, Aneeta Rattan, Oriane Georgeac
In the summer of 2022, the 50:50 Project leadership was taking stock after three tumultuous years. It wasn’t just the Covid-19 pandemic; leadership transitions, organisational structure changes, and questions about mission and scope were adding up for 50:50 and the BBC as a whole. The 50:50 Projec...
March 2020
Ros Atkins and the 50:50 Project at the BBC (B)
By Aneeta Rattan, Oriane Georgeac, Siri Chilazi
Ros Atkins, the presenter of the BBC’s nightly primetime news programme Outside Source, had a distinguished and successful career at the BBC. Despite his successes as a journalist and presenter, however, he knew he was not living up to his own and the BBC’s values and mission when it came to gen...
March 2020
Ros Atkins and the 50:50 Project at the BBC (A)
By Aneeta Rattan, Oriane Georgeac, Siri Chilazi
Outstanding Case Writer Award Finalist (The Case Centre) Ros Atkins, the presenter of the BBC’s nightly primetime news programme Outside Source, had a distinguished and successful career at the BBC. Despite his successes as a journalist and presenter, however, he knew he was not living up to hi...
August 2019
Innovation and Agility at Tencent’s WeChat
By Julian Birkinshaw, Enrique de Diego, Dickie Liang-Hong Ke
This case analyses the evolution of Tencent, now (in early 2019) one of the top 10 listed companies in the world. The case focuses on WeChat, the social networking and lifestyle app created in 2010 and now (in 2019) with more than one billion users. It describes the emergence and growth of WeChat an...