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2011

Simon Cohen (A)

By John Mullins, Darice Gubbins, John Walker

This is part of a case series. Simon Cohen parked his Acura SUV outside his Monterrey office, let the fingerprint scanner check his ID to open the door, and jogged upstairs past the huge poster showing containers and cranes at the port of Manzanillo. He paused for a moment in the company's boardroom...

2020

Sofar Sounds: Charting the next stage of growth

By Julian Birkinshaw, David Mather, Bryan Stroube, Aharon Cohen Mohliver

This case traces the development of a live entertainment company, Sofar Sounds, from a conversation among three friends about their frustrations with live music events, through early success and now to a point where the CEO, Rafe Offer, has to make important decisions about its future growth. Sofar ...

2023

Stepping out of lockdown: Launching a footwear brand during a pandemic

By Claudia Yoshinaga, Elisa Larroudé, John Mullins

Marina Larroudé stared glumly at all the crossings out on the proposed boots order for the autumn collection. Her husband Ricardo wanted to cut her suggestions by nearly half – in models, colours and quantities. Their fledgling shoe business had begun to a promising buzz a few months ago, but las...

2024

Strategic Positioning: Competitive Advantage and Value Creation (A) Overview – Background Note

By Bukky Oyedeji

A firm achieves a competitive advantage when it earns higher economic profits than its competitors in the same industry. This advantage is primarily achieved by creating and delivering more economic value than competitors. Competitive advantage is essential for long-term success and profitability as...

2024

Strategic Positioning: Competitive Advantage and Value Creation (B) Key concepts – Background Note

By Bukky Oyedeji

Definition of competitive advantage: A firm has a competitive advantage when it earns a higher economic profit than its rivals in the same market. This is achieved by creating and delivering more economic value. • Value creation: Value creation is central to competitive advantage. It is defined a...

2018

Super Luxurious Auto (A)

By Alvarez and Marsal, Michael Jacobides

Super Luxurious Auto (SLA) is a fictionalised case study based on a real engagement undertaken by Alvarez & Marsal (A&M) involving a complete financial and operational restructuring. The case is about a company unable to meet its debt obligations as a consequence of deteriorating financial p...