Latest cases

August 2021

Quiet Charisma: Fatima Akilu at the Neem Foundation

By Randall Peterson

When Fati Ibrahim lost her husband and eldest son after Boko Haram insurgents attacked their town of Gwoza in north-eastern Nigeria, she wasn’t alone. She was one of dozens of women who lost family members,…

August 2021

NiPay’s Pricing Conundrum – Compact Case Study

By Marco Bertini, Oded Koenigsberg

NiPay is a software provider competing in the Nigerian business-to-business payments market. Founded by Idaku Ibrahim nearly 20 years ago, NiPay sells two products to retailers and other merchants, which enable individual shoppers to…

July 2021

The ‘Funding Buffet’: Understanding the sources of capital to finance your venture – Technical Note

By Luisa Alemany, Gary Dushnitsky

This technical note is an introduction to the world of financing entrepreneurial ventures. It is a primer on the different stages of a business and the different types of financing available. Most of the…

June 2021

Satya Nadella at Microsoft: Instilling a Growth Mindset (Chinese)

By Herminia Ibarra, Aneeta Rattan

When Satya Nadella took over as CEO of Microsoft in 2014, he inherited a firm fading toward irrelevance, plagued by internal fights and inertia. Earlier that year his wife, Anu, had given him a best-selling…

February 2021

ProMed Ltd

By John Mullins, Robert M Johnson

For Sid Worley, it was decision time. He had spent the last two years courting the management and the family owners of his largest competitor, and finally (and unexpectedly) they had indicated that they would…