Latest cases
November 2024
Eden McCallum: Consulting Redefined (Spanish language)
By Freek Vermeulen
Eden McCallum is a Management Consulting firm founded by two ex-McKinsey partners. It has offices in London, Amsterdam and Zurich, and is planning further expansion. The company is founded using a distinctive new business model, based on operating a pool of experienced, freelance consultants. Hence,...
October 2024
Building an organisation for the ecosystem era: Weighing up the Recipe of Haier’s Internet of Food (Japanese Language)
By Michael Jacobides, Tom Albrighton, Monwei Chou, Lisa Duke, Dalbert Ma, Aleya Karim
Ecosystems offer a new way to bring multiple firms together in order to deliver new value propositions. By working together, the hub firm and its complementors can create innovative ‘product plus service’ bundles that span traditionally separate industries to offer an experience that simply wasn...
October 2024
KFC UK & Ireland Case A: Crafting a Technology Roadmap
By Nitish Jain, S. Alex Yang
It was June 2021 and Jatin Chandwani was three months into his role as Chief Technology Officer of KFC UK & Ireland (KFC UK&I). Immediately upon joining, he completed a three-week induction working in a restaurant. The experience made him realise there was a massive gap between the digital c...
October 2024
KFC UK & Ireland Case B: Technology and Project Choices
By Nitish Jain, S. Alex Yang
Jatin Chandwani realised numerous opportunities existed for technology interventions to improve franchisees' financial performance at KFC UK & Ireland.. Specifically, these concerned attaining better customer experience and the widespread use of data-led analytics to guide franchisees' actions; ...
September 2024
ThriveAgric case A: An Agritech entrepreneurial opportunity in Africa
By Rupert Merson
The case series surveys the formation and early development of ThriveAgric, a Nigerian-based startup facilitating the financing and effectiveness of smallholder farmers. The C case briefly surveys the growth of the business after its successful post-Covid turnaround and its expansion beyond Niger...