International
June 2020
CI&T Building an Entrepreneurial Management Model
By Julian Birkinshaw, Carolina Rossi Wosiack
The case study describes the growth of CI&T, from a start-up in Brazil to a 3,000+ person consulting firm with global reach in 2019. The case describes the stages of growth the company has been through over 25 years, focusing on both the market offering and the internal organisation structure/cu...
April 2015
Thomson Reuters: Building a Risk-Management Business
By Julian Birkinshaw, Stefano Turconi
The case tells the story of the evolution of Thomson Reuters’ risk business, from its creation in 2010 as Thomson Reuters GRC (governance, risk and compliance) to its position as a $700 million revenue business unit within the Finance and Risk (F&R) division of Thomson Reuters in 2016. The cas...
March 2020
Ros Atkins and the 50:50 Project at the BBC (B)
By Aneeta Rattan, Oriane Georgeac, Siri Chilazi
Ros Atkins, the presenter of the BBC’s nightly primetime news programme Outside Source, had a distinguished and successful career at the BBC. Despite his successes as a journalist and presenter, however, he knew he was not living up to his own and the BBC’s values and mission when it came to gen...
March 2020
Ros Atkins and the 50:50 Project at the BBC (A)
By Aneeta Rattan, Oriane Georgeac, Siri Chilazi
Outstanding Case Writer Award Finalist (The Case Centre) Ros Atkins, the presenter of the BBC’s nightly primetime news programme Outside Source, had a distinguished and successful career at the BBC. Despite his successes as a journalist and presenter, however, he knew he was not living up to hi...
August 2016
ONk: Dining at the Funding Buffet
By Gary Dushnitsky
The idea for ONk originated in 2012 when six-year-old Mike asked his father, Sam Ke, one night, “Can we make a computer that is simple and fun?” Soon afterwards, a team of three – Alex Bell, Joe Costa and Sam Ke – came together to answer the call. The mission: to give young people – and th...
October 2013
Nokia Siemens Networks: Branding a Global Merger from the Inside Out
By Simona Botti, Nader Tavassoli, Gudrun Herrmann
A handful of global players dominated the telecommunications infrastructure industry in 2007. The benefits to scale were significant: substantial funding requirements were necessary to sustain continuous innovation and development of networks, products and services; key customers themselves were glo...
May 2019
The Maestro Marin Alsop – Leading “Under a Huge Magnifying Glass”
By Randall Peterson, Vyla Rollins, Carrie J. Fletcher
This case study follows the career of world-renowned orchestra conductor Marin Alsop. As a gay woman in a blatantly male-dominated (and often sexist) field, Alsop faced significant challenges in her rise to the top of the profession. At virtually every turning point on her unconventional path, Alsop...
January 2016
Unilever Foundry
By Julian Birkinshaw, Shahnoor Meghani
This case focuses on the Unilever Foundry, a platform for Unilever to engage with start-ups and entrepreneurs, providing them with access to Unilever’s brands as a means of enabling their growth while bringing innovative technology back to the company. The case provides a brief description of Unil...
August 2018
Super Luxurious Auto (F)
By Alvarez and Marsal, Michael Jacobides
Super Luxurious Auto (SLA) is a fictionalised case study based on a real engagement undertaken by Alvarez & Marsal (A&M) involving a complete financial and operational restructuring. The case is about a company unable to meet its debt obligations as a consequence of deteriorating financial p...
August 2018
Super Luxurious Auto (E)
By Alvarez and Marsal, Michael Jacobides
Super Luxurious Auto (SLA) is a fictionalised case study based on a real engagement undertaken by Alvarez & Marsal (A&M) involving a complete financial and operational restructuring. The case is about a company unable to meet its debt obligations as a consequence of deteriorating financial p...