All cases
November 2021
Pass the Keys (B)
By John Mullins
The past year, 2019, had been an exhilarating one for Alex Lyakhotskiy and his team. Buoyed by a new franchise model that was working well for opening new cities, alongside better execution in some of the company’s existing cities, Pass the Keys’ growth had accelerated. Happily, it was looking l...
November 2021
Pass the Keys (A)
By John Mullins
It was a cold, blustery February morning in 2019. Pass the Keys co-founders Alex Lyakhotskiy and Zoe Vu were reflecting with their team on the three and a half years that their fast-growing company had been in business. “We’re now managing 480 properties in nine cities across the UK. Most of our...
November 2019
Funovation
By John Mullins
Erick Mueller was thrilled! The fledging company that he and two friends had started a few months earlier had been the widely acknowledged ‘hit’ of the 2007 IAAPA Attractions Expo, a trade show in Orlando, Florida that brought together more than 1,100 exhibitors and nearly 20,000 buyers from mos...
April 2009
Multi Media Mapping Ltd Case (B)
By John Bates, Cosette Reczek, Sean Phelan
It was early October 2007 as Sean Phelan, founder of Multi Media Mapping Ltd, reviewed the previous 12 months. It had been a year of highs and lows that now set the scene for the most important decision in the company’s 12-year history. At least he now had some options to consider – unlike this ...
April 2009
Multi Media Mapping Ltd Case (A)
By John Bates, Cosette Reczek, Sean Phelan
It was nearly 10 years since Multi Media Mapping Ltd had gone live with the launch of the Multimap.com website and Sean Phelan, founder and majority shareholder, was facing the classic entrepreneur’s dilemma. The company had a successful platform and business model that had made it the market lead...